Nurture Agent
Overview
The Nurture Agent keeps cold leads warm with timely, relevant outreach tailored to where they are in the buying or selling journey. It maintains long-term contact without your team manually tracking every nurture touchpoint.
Estimated human hours saved
3–5 hours per week
Key outcomes
- More leads reactivated over time
- Longer-term pipeline growth
- Less manual nurture tracking
Tools connected
CRM
Email
SMS
Drip campaigns
Calendar
Listing alerts
What our Nurture Agents can do
Segment-based nurture tracks
Runs different outreach paths for buyers, sellers, investors, and past clients.
Listing match alerts for active buyers
Sends relevant new listings when inventory matches a lead's saved criteria.
Market update touchpoints
Shares neighborhood trends and price movement to stay top of mind over months.
Long-cycle check-in scheduling
Triggers personal outreach at 30, 60, and 90-day intervals for quiet leads.
Life event and milestone triggers
Sends timely messages around home anniversaries, birthdays, and major life changes.
CRM nurture stage tracking
Updates lead temperature and logs every touch so agents know when to take over.